WooCommerce vs. BigCommerce – 100% Unbiased Comparison

WooCommerce vs BigCommerce

Are you in the midst of deciding which of these two eCommerce platforms, WooCommerce vs. BigCommerce, you want to use to launch your online shop?

In this article, I will share everything you need to know about both of them. After reading this post, you’ll have everything you need to make a firm choice.

You’ll learn about their features, pros and cons, what type of business they are best suited for, answers to frequently asked questions, and many more.

1.WooCommerce vs. BigCommerce At A Glance

Here is a quick look at the comparison of WooCommerce vs. BigCommerce. 



BigCommerce (G)

Best Overall. Easy to scale for most businesses while flexible in its features and tools. Starts at $10/month.Best for new users. Intuitive features and easy-to-use. Highly dependable platform. Starts at $29.95/month.
Try WooCommerceTry BigCommerce

2. Who Is WooCommerce Best For?

WooCommerce is free-to-use, and it has tools, extensions, and features that are enough to set a startup eCommerce business up and running. 

It is also very adaptable and flexible, and it can fit any business needs. Some of the most common industries that utilize WooCommerce are food eCommerce sites, bookstores, wineries, pets nonprofits, laboratories, fitness, sports, apparel, jewelry, baby products, health, and many more.

3. Who Is BigCommerce Best For?

BigCommerce is best suited for companies in the following industries: apparel, automotive, beauty, beverage, fashion, food, health, and manufacturing.

It is also a good fit for businesses in the international, B2B/Wholesale, headless commerce, and multi-channel selling spaces.

4. A Close Look At The Features Of WooCommerce And BigCommerce

In this section, you’ll see how the features of both WooCommerce and BigCommerce stack up against each other.

FeaturesWooCommerceBigCommerce (G)
Free & Paid Themes
User-Friendly Interface
Search Engine Optimization
Accelerated Mobile Pages
Abandoned Cart Saver
Get StartedTry WooCommerceTry BigCommerce

5. Key Features Of WooCommerce

Key Features Of WooCommerce

WooCommerce has a lot of helpful and notable features that can help you get started on your online business.

#1 Easy & Complete Setup

WooCommerce Easy & Complete Setup

Once you have WordPress installed, setting up WooCommerce only takes a couple of minutes.

You can also use their New Store Owners Guide to smoothen your onboarding process and help you navigate how to customize the following areas: payment and shipping options, site structure, menus, homepage design, and many more.

WooCommerce Integration With Popular Carriers

WooCommerce’s dashboard has a very common interface because it is built on WordPress. Because of this, you can easily fulfill orders, update products, etc. using an interface that is incredibly familiar.

You can view live shipping rates from the most popular carriers, improve efficiency through their automated tax calculations, and set options to print labels at home.

For added convenience, you can also use the WooCommerce mobile app which is available on both Android and iOs.

WooCommerce Payment Methods

As for payment methods, WooCommerce accepts the following:

  • Cash On Delivery
  • Checks
  • Bank Transfers (BAC)
  • Major Credit Cards

It is also integrated with more than 140 region-specific gateways like: 

  • Google Pay
  • Apple Pay
  • Amazon Pay
  • PayPal
  • Square
  • Stripe

Moreover, it supports deposits and subscriptions.

#2 Enhanced Selling Features

WooCommerce Extensions

Using the official WooCommerce marketplace, you’ll gain access to hundreds of paid, as well as free-of-cost, extensions. These can drastically add to and enhance the functionalities of your eCommerce store.

WooCommerce selling

WooCommerce allows you to sell a wide variety of products such as digital content, physical goods, members-only products, and many more. You can also set bundles, subscriptions, and several product variations for your customers to choose from.

WooCommerce documentation

In case you need assistance with your WooCommerce account, you can take advantage of their public support forum and their extensive documentation.

A dedicated support team, with chatting features, is also available for account holders. 

 #3 WordPress Benefits

WooCommerce WordPress benefits

With WooCommerce, you have complete ownership of your eCommerce shop because it is open source. 

It is also secure, and scalable due to REST API, easily integrates with services, and allows you to store your data wherever you are.

WooCommerce WordPress integration

You won’t be charged if you add WooCommerce to your WordPress website. Additionally, there are no fees on transactions other than of the payment service provider.

This makes it one of the most affordable platforms to sell products online. And because of this, you’ll have the resources to scale your business faster.

WooCommerce Blocks

Using WooCommerce Blocks, you’ll be able to display and select your goods in a modular manager. You can also include hand-picked products, bestsellers, top-rated ones, new products, on-sale products, and those in specific categories on any post or page on your website.

 #4 Additional Features

WooCommerce Additional Features
  • WooCommerce Mobile App: Using this software, you can publish, create, save drafts, and edit goods using your smartphone. You’ll receive notifications on your mobile device and get real-time alerts. The WooCommerce mobile app is also dark mode friendly and lets you track your visitor count, orders, revenue, etc. on your phone. And if you have multiple stores, you can also switch using this application.
  • WooCommerce Storefront: Together with a simple and clean design, WooCommerce Storefront boasts improved search engine optimization, nestable grid system, and responsive layouts. It is made and maintained by the core developers of WooCommerce. This ensures that integrations run smoothly. It also removes issues that may arise between plugins and themes after major updates.
  • WooCommerce Community: Through local and/or in-person meetups with other store owners, WooCommerce Live- which is a 30-minute show to help merchants, and WooCommerce Facebook Group – joined by managers, developers, and entrepreneurs, you can gain more support and knowledge throughout your eCommerce journey.
  • WooCommerce Shipping: This software is built into your WooCommerce dashboard omitting the step of copy-pasting details to your fulfillment provider. Printing labels for DHL and USPS is also free of cost. You’ll be able to drop off packages without needing to go to the post office.
  • WooCommerce Marketing: Leverage the built-in WordPress to grow your audience, build traffic, share the story of your brand, and link to product pages for up-sells, cross-sells, etc. You can also use WooCommerce’s email marketing features to recover abandoned carts, increase conversion, stay in touch with inactive buyers, and many more. You can also set up your store’s promotion using Facebook Ads, Google Ads, and third-party marketplaces such as eBay, Amazon, Pinterest, etc. Moreover, coupons, points, rewards, free gifts, etc. are some of the ways to build consumer loyalty and boost sales.

6. Key Features Of BigCommerce

Key Features Of BigCommerce

BigCommerce is a close match in terms of practical eCommerce features. Let me share with you a couple that you can take advantage of.

#1 Expertise in eCommerce

BigCommerce Expertise in eCommerce

One of its key features is its expertise in eCommerce. It has services that can allow you to launch your eCommerce store swiftly

BigCommerce also has in-house experts who can also help you by developing a profound understanding of what your company needs, its goals, KPIs, etc.

Its technical support is also available 24/7. You will get supplemental services on the following:

  • Technical Account Management
  • Implementation Project Management
  • Account Management
  • In-house Catalog Transfer Services
  • Solution Architecting

They have resources and relevant documentation that sellers can use to get answers. 

Through their collection of hundreds of applications, APIs, and excellent data orchestration, you can seamlessly integrate Bigcommerce with your site’s infrastructure.

BigCommerce also has a control panel that allows you to manage your product catalogs. 

As for shipping, their vast network of partners can aid your fulfillment and delivery needs. They also offer low-cost rates for their customers.

Using Avalara Avatax built-in, you can automate your sales taxes. You can also utilize their custom tax tables for your taxation needs.

BigCommerce also allows you to push, test, and develop changes using the Stencil CLI tool in your local environment.

Additionally, for multiple gateways, it gives native credit card vaulting. It offers refunds and returns for your customers. 

You can also set customer groups, get real-time reporting on marketing, customer data, and many more in BigCommerce.

#2 Secure & Reliable Platform

BigCommerce Secure & Reliable Platform

BigCommerce has a 99.99% uptime, which is world-class and top-notch. Due to its use of High Availability (HA) infrastructure, high-quality uptime, performance, and resiliency are delivered for its clients.

Its platform is also GDPR-compliant, PCI DSS 3.1, Level 1 certified as both service provider and merchant as well as ISO/IEC 27001:2013 certified.

You can back up and restore your data using their two data centers. They have another one which they physically separated from the others to prevent future failures.

#3 Storefront Design

BigCommerce Storefront Design

BigCommerce has a page builder, with a drag-and-drop editor, that enables you to modify your website’s pages without the need to learn code. Its themes are also fully customizable with Javascript, CSS, and HTML.

Through a server-to-server SDK and API, you can edit your checkout pages. All of the pages of your website are also mobile-responsive.

You can also build a WordPress website with BigCommerce with full back-end platform enablement.

#4 Additional Features

Bigcommerce Additional Features
  • Conversion Tools: BigCommerce has several tools to boost your conversion. You can create more than 70 promotions and discounts without the use of scripting. Your website’s speed is also very fast due to their Akamai Image Manager built-in, Google AMP, and Google Cloud Platform infrastructure. As for merchandising, you can make custom product recommendations and headless commerce APIs. Additionally, you won’t encounter issues with digital payments because it is integrated with leading providers like PayPal One Touch, Amazon Pay, Apple Pay, and many more. BigCommerce is also partnered with best-in-breed third-party tools and has faceted search built off of Elasticsearch, which includes custom field support that is for refined searching.
  • Cross-channel Selling: BigCommerce is synced with the most popular marketplaces namely Amazon, Google Shopping, eBay, etc. It is also integrated with social channels such as Instagram, Pinterest, and Facebook. It utilizes native POS systems like Teamwork Commerce which automatically updates in-store sales and allows you to access multiple storefronts.
  • B2B Commerce: Bulk pricing is supported by BigCommerce. You can set pricing customizations down to the SKU level for your consumer groups and individual customers. You can also segment our buyers according to promotions, pricing, and product access without needing a second website. Using the native CSR-generated quote management as well as 3rd-party tools, such as BundleB2B and Quote Ninja, you can manage quotes. Your ERP punch-out solution can also be customized using BigCommerce via PunchOut2Go, sequence, and framing.
  • Global Selling: Through BigCommerce, you can have a broad customer base. Its office locations include the US, AU, and the UK. Payments in more than 100 currencies can be accepted, in addition to local payment methods. Its front end also has multiple language options together with translations from APIs and apps. Cross-border fulfillment is enabled as well due to its integration with ShipperHQ. Its use of high-performance global CDN ensures that wherever your buyers are located, your website will load fast.

7. WooCommerce vs. BigCommerce – Pros And Cons

WooCommerce is popular for a good reason. However, as much as it has its pros, it also has its cons that you should be aware of.


You can use it for free.WooCommerce add-ons can be expensive.
It is highly-customizable and can suit any type of business.It’s multi-currency feature is challenging to implement.
It is also a safe and secure platform for online shoppers.Because you can’t use it without WordPress, you need prior knowledge regarding this particular platform.
WooCommerce provides data and analytics to track site performance.Maintenance is a task that is allotted to you as a business owner.
You’ll have abundant resources such as articles, documentation, communities, etc. for its usage.There can be too many updates to install.

BigCommerce has a strong set of tools that can help beginner online merchants. Keep in mind, however, that although it has many eCommerce-friendly features, it also has disadvantages.


You can get a 10% discount if you pay annually.Its free themes aren’t very different in appearance.
Multi-currency selling is enabled in BigCommerce.The typeface option is also limited.
It also has the point of sale (POS) functionality.The abandoned cart feature is quite pricey.
BigCommerce allows a variety of shipping rules.
Additionally, it is also GDPR-compliant.

8. Where Do I Get The Most For My Money?

In this segment of my article, I will share the pricing breakdown for both WooCommerce vs. BigCommerce. 

WooCommerce Pricing

WooCommerce Pricing

WooCommerce is a plugin that you can download from WordPress.org for absolutely free.

However, you can’t use it on its own. You’re going to need an active WordPress site to install it in.

Depending on the needs of your eCommerce store, there are also some premium add-ons that you would want to include.

WooCommerce pricing breakdown

If you are wondering how much it really costs to run an eCommerce site through WooCommerce, here is the breakdown.

  • Domain name (Average of $15 per year): You can expect to pay an average of $15 annually for a domain name for your website.
  • Hosting (Average of $10/month): As for hosting, the average cost is estimated at $10 per month.
  • Shipping (Average of $100 annually): If shipping is a service that your business needs, there are extensions that you can use. Some of these are free but there are also others that have an average cost of $100 per year.
  • Payment Gateways (Free to $100 yearly): Most payment gateways such as PayPal, Stripe, etc. are free to download in WooCommerce. However, payment solutions like PencePay, and ePay.bg, e-Path Gateway, etc. that have an average price of $100 annually.
  • Subscriptions ($199 per year): If your website is managing subscriptions, WooCommerce Subscriptions is available for $199/year complete with one year of support, updates, and a 30-day money-back guarantee.
  • Memberships ($199 per year): You can also run membership sites via WooCommerce Memberships which is priced at $199/per year.
  • Bookings ($249 per year): Using WooCommerce Bookings, your customers can conveniently book rentals, reservations, and appointments. It is priced at $249 annually.

BigCommerce Pricing

BigCommerce Pricing

BigCommerce has four types of pricing. All of these plans include unlimited amounts of the following: staff accounts, file storage, products, and bandwidth.

It also contains these features: 24/7 tech support (via chat, ticket, and phone), BigCommerce mobile app, device-responsive site, page builder, single-page checkout, coupons, discounts, gift cards, real-time shipping quotes, professional reporting tools, built-in blog, sitewide HTTPS, dedicated SSL, online storefront, and many more.

You can also save up to 10% if you choose to pay annually.

  • Standard: This plan costs $29.95 per month. Its calculated online sales per year are estimated up to $50,000. There will also be no transactional fees using leading payment gateways and an optional special credit card rate from PayPal of 2.9% + $0.30 per transaction.
  • Plus: This one is priced at $79.95/month. It includes segmentation, customer groups, abandoned cart saver, persistent cart, and stored credit cards. On a 12-month basis, you can have a profit of as much as $180,000. It also has a special credit card rate from PayPal of 2.5% + $0.30 per transaction.
  • Pro: The Pro plan has monthly pricing of $299.95/month. It enables Google Customer Reviews, product filtering, and custom product filtering. It also has an estimated early profit of up to $400,000 and a special credit card rate from PayPal of 2.2% + $0.30 per transaction.
  • Enterprise: The Enterprise plan is quotes-based. You’ll need to contact their sales team directly for customized pricing. This plan includes unlimited API calls, express routing, priority support, customer success management, and many more. It also has a 2.2% + $0.30 per transaction special credit card rate from PayPal.
BigCommerce 15-day free trial

BigCommerce also has a 15-day free trial that you can try out to see if it is a good fit for your company.

9. Conclusion – Which Is Better: WooCommerce Or BigCommerce?

You’ve reached the conclusion part of this article. So now, let us look into which of the two platforms is a better choice.

If you ask me, it will always depend upon the user. Ask yourself which of the two descriptions that I’m about to mention suits you more.

Are you an entrepreneur who loves technology and can easily navigate your way through programs? Since the use of WordPress is extremely common, do you have extensive experience with this platform? If your answer is yes to these questions, you should definitely pick WooCommerce.

Do you want a hassle-free yet secure eCommerce platform that is also easy to navigate? Do you usually have difficulty with software and wish you had an all-in-one solution? If you agree to both of these, BigCommerce should be the home of your virtual store.

So, which of the two WooCommerce vs. BigCommerce have you selected for your shop? I’d love to know. Share it with me in the comments sections below!

10. WooCommerce vs BigCommerce – FAQs

Can I use WooCommerce for free?

Yes, downloading this plugin is free of charge. Note that it won’t work by itself. You’ll need a domain name, hosting service, and other additional and optional costs such as plugins, extensions, developer fees, themes, etc.

How can I get WooCommerce for free?

You’re going to need to make an account on WooCommerce.com. You can do this for free. Additionally, you’ll need to signup to WordPress.com. Once you’ve set that up, download the plugin, WooCommerce, search for it on your WordPress site, and then install it.

What is the best payment gateway for WooCommerce?

Some of the most trusted and wide-used payment gateways for WooCommerce are the following: PayPal, Stripe, Square, WoCommerce Payments, WooCommerce PayPal Pro, and many more.

Is WooCommerce difficult?

It can be a bit more technical compared to other eCommerce platforms. This is because you’ll need to set up a WordPress website and then proceed to the installation of WooCommerce. You may also need to hire a developer.

What pages does WooCommerce create?

When you install WooCommerce, pages such as My Account, Checkout, and Shop are automatically generated. You can also skip this or delete them. If you want to re-install these pages, it is quite easy to do so.

In This Article

Burkhard Berger

Burkhard Berger

Follow me on my journey from $0 to $100,000 per month. I'm sharing everything I've learned in my income reports here on Novum™ so you can pick up on my mistakes and wins.

You might also like

Leave a Reply

Your email address will not be published. Required fields are marked *